Google's Latest Panda Algorithm Releases Changes - Find Out What They Mean
I am posting this to list the different code names along with Google’s supposed reasons they will improve and enhance your search experience. I guess that depends on who you are and how much you like being spoon fed “info” you possible really didn’t plan to “digest”. These are not in any particular order but may be able to help you pinpoint problems in positioning drops, or if your lucky gains.
Keep reading to see that Amit Singhal did admit his wife impacted Google’s newest neseda algorithms (*Just wondering, in the back of my mind, if that is his wife’s name*)
Freshness & Relevance
My Take: This is easy peasy pie, create fresh content often that is relevant to your target audience and the nature of your sites purpose. Well Duh! I thought that was the basics of SEO 0
Auto complete predicted queries especially where spelling is concerned
Note to self: Get Snappy Chick! & Never forget to use spell check for SEO work
Query results spelling corrections, meaning Google will show you results they believe match a query if it is presumed to be misspelled on the page?
My Take: I am pretty sure this is what they mean but I don’t want to assume I know exactly what Matt Cutts & Amit Singhal really schemed up.
(UhOh, Is this where White hat meets Black hat and gets a little bit dingy Grey)
They also seem to point out that overall they have improved spell check algos, time will tell who this new “Spelling Bee” might sting. Ohhh don’t forget Bee’s also create honey ;o)
Recurrent event pages, Content dating/freshness.
My Take: Amit goes into detail about the way Google will look at this to serve the most current content. He even talks about how his wife impacted algo decisions. (Hey I give him credit for that! I respect any guy who respects his wife!) Here’s my take if you have content that is noteworthy because of date or event then ensure it has a date attached to it. If you have content that is general and useful anytime, anywhere then no need to place a date on it.
You might want to form your own conclusion on this one and you can read more about Google’s new Fresh & Recent Results Here
PPtl and Stitch
Google says this is to more high quality sites, and that they have integrated more closely with their “Pipelines”
My Take: Do a search on Google Pipelines, I believe Google will be looking deeper into CRM & sales data to serve results that drive money not just for Google but for businesses, as well as helping Google’s search users find not just the best deals but the more reputable and customer service focused businesses.
I believe Google will also be pulling data from Gmail, Google+ & other social media networks to enhance PPtl and Stitch.
Auto detects search queries by language typed in, not by what is set in your language setting.
My 2 Cents: Now wouldn’t it be nice if they thought this same way when it came to location queries! I hate being forced into local settings all the time, come ‘on Google do you think I ONLY eat in Redmond, WA! Geeesh! This location idea works decent if I am on my mobile phone but at home on my laptop it really kinda sux!
Better ranking in image searches for high quality sites! They also state they have improved scrolling for image searches.
OK This is one of my favorite new algorithm updates and I believe endear has true endearing qualities. Make extra sure you name your images properly and use keywords that relate to the content that is also on the page where the image sits. Also remember to use the alt tag; sounds like this will be helpful tips for this new algo update.
Breaking News, Newest News
This says to me that Google is trying harder to serve the most current version of the news and as close to real-time as possible. (Wow I bet if they continue to stick me in my local results that means I could just look out my window hey!)
Projects your computer speed to serve you better results based on speed
Hmmm not sure what to make of this, the name makes me a bit nervous, however I am a Sci-Fi Fan so I’m game and would be cool with little bots that started talking to me saying you like chocolate, pizza and coffee so you better upgrade to a faster computer girlie!
They also mention related search query results at the bottom of the page, but do not give a code name to this; however they have been serving these types of query refinement options for a while now so the only improvement here would be better keyword taxonomy.